During the summer of 1996 I was introduced to the amazing book about cannabis ‘The Emperor Wears No Clothes,’ written by the legendary Jack Herer. My life would be forever changed. Herer’s take on the Hans Christian Andersen allegory awakened my passion for hemp. My eyes were opened to the rich history of hemp and its uses through the ages; a source of food, clothing, and building material just to name a few. The mission was clear: embrace this wonderful plant, demonstrate its uses, and spread the hemp movement far and wide.